SEM or Search Engine Marketing is an umbrella term for combined SEO, PPC and social media management tactics that works together cohesively. SEM campaigns can include, but are not limited to, Google Ads, Youtube Ads, and Gmail Ads. SEM uses the analytics from all channels to test and refine your reach and influence.
There are over 67,000 Google searches conducted every second. That’s a whopping 3.5 billion searches a day, or 1.2 trillion a year, worldwide. It’s time to take advantage of these numbers.
At First Move, we’ve worked hard to establish detailed search engine optimization strategies that deliver long-term, tangible results. From the outset, we undertake careful research on your competition, track high volume keywords and implement essential backend technical details to make sure your campaigns get the axention they deserve.