Copywriting is the backbone of every great business. Web content, blogs, commentary, articles, story lines and slogans all come under the heading of copy. However, where copy meets digital it needs to be developed with SEO and current web trends in mind. Our adept copywriters blend creative talent with technical awareness to produce content that inspires and advances your standing in the digital sphere.

These days, consumers are all too wary of brands trying to push mass marketing messages into their space, invading their feeds and doing a great job of discouraging their loyalty. At First Move, we know how to create carefully thought out content marketing campaigns that fit right in, to gently nurture and inform target audiences.

We portray your knowledge and expertise through powerful thought leadership that’s guided by the ever-expanding field of content marketing. An avenue that’s now dominating the digital space for brands across the globe. If you’ve been avoiding this landscape, now’s the time to jump on the bandwagon and put your best content forward.

Copywriting or ‘copy’ is text, anywhere that text is needed, whether a blog, product information, social content or emails, is composed by a copywriter. Your copywriter is essentially responsible for sharing your brand’s message as simple as it needs to be. 

Within digital marketing, copywriting plays a pivotal role in search engine optimisation. A copywriter will introduce specified keywords into your content, meta descriptions and competitively worded content.m Our team of copywriters can provide your business with copy that’s informative and well-researched, which is favoured by search engines whose job is to “crawl” your website to judge its ranking. 

Our copywriters will give your business a professional edge, providing both commercial and technical forms of writing. Their services can be used to persuade, provide information, inspire and sell your brand to your customers. Our team will always provide you with powerful copywriting to send out the right message to your demographics. They’ll be no bland or purposely copy to be found from our teams. Our writers are focused on creating a world where your brand and its customers can understand and connect with one another in a way where everyone wins. 

Our writing services go well beyond just words on a page; our team specialises in creating copy that appeals to your consumers’ emotions and logic. We always take a hands-on approach to understand your business and uncover its unique benefits to be able to translate this into the copy that your brand presents. Utilising the true power of words to convey your brand in the best and most authentic way possible. 

At First Move, we want to translate your great ideas into composed text that can be easily understood by anyone browsing your site or store. Our team will work to build up your voice,, so the copy created replicates the values and personality of your brand. Making a copy that will provide every consumer with an ideal journey and a higher level of communication and connection. 



Are you ready to make
the first move?

Are you ready to make the first move?